Merchant Account Average Ticket Size Explained:
What is Average Ticket Size? Often referred to as just “Average Ticket” or “Average Sales Ticket” or just “AVT,” this is a dollar figure that most merchant account applications request from the merchant. The “Average Ticket” is the average dollar amount of a final sale, including all items purchased, of a merchant’s typical sales. Processors use the Average Ticket to better understand the merchant’s business and to determine how much risk the merchant poses to the processor. Many merchants find it difficult to determine the size of their average ticket due to widely varying sales amounts, or because the business is new. Often times, processors only need an estimation and not an exact figure.