Average Ticket Size Definition

Merchant Account Average Ticket Size Explained:

What is Average Ticket Size? Often referred to as just “Average Ticket” or “Average Sales Ticket” or just “AVT,” this is a dollar figure that most merchant account applications request from the merchant. The “Average Ticket” is the average dollar amount of a final sale, including all items purchased, of a merchant’s typical sales. Processors use the Average Ticket to better understand the merchant’s business and to determine how much risk the merchant poses to the processor. Many merchants find it difficult to determine the size of their average ticket due to widely varying sales amounts, or because the business is new. Often times, processors only need an estimation and not an exact figure.

I'm a small business owner, former credit card processing sales director, author of this post and creator of this website. I've seen the merchant account industry from both sides of the table and built this website to, hopefully, make your life easier when it comes to accepting credit cards. I review every service provider I can find and track the best merchant accounts as well the worst merchant accounts. I also built the free tool below to find hidden credit card processing fees and overcharges in your merchant account statement. Try it out and contact me to let me know what you think! Thank you for reading my article!

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