Merchant Account ISO Explained:
What is an ISO? “ISO” stands for “Independent Sales Organization” and is a formal designation that a company must have in order to sell Visa credit card processing services under its own company name. Visa displays its registered and approved ISOs on the Visa ISO List. In many cases, sales organizations operate as “ISOs” under a Visa-approved ISO in a sales partnership. In these cases the sales organization may have its own company name, but it sells merchant accounts branded under the actual Visa-approved ISO.
Visa-approved ISOs represent an Acquiring Bank, or Processor, or both. ISOs are also allowed to set terms of their own merchant account contracts and mark up processing rates and fees. Although a Processor can also be an ISO, most ISOs are solely sales organizations that act as “middle men” that market point-of-sale solutions (terminals, payment gateways, mobile accessories, etc.) and pair them with acquirers and processors.
MasterCard has a similar designation called an MSP.
ISO Video Explanation
Use of this video does not constitute an endorsement of any kind by CardPaymentOptions.com.
About Phillip Parker
Hi, I’m Phillip and I’m disgusted by the state of credit card processing in the U.S. and abroad. I believe that the industry has been overrun by people who engage in fraud and deception in order to steal money from hard working business owners. I’ve made it my mission to expose the companies and individuals who engage in predatory marketing, pricing, and contracts, or just provide terrible service. Along with uncovering the bad guys, I’ve also discovered the good guys who do stand out from the status quo. CPO is a website where you will find ratings and reviews of these companies along with advice on how to save money and which service providers consider. Together we can move the industry in a positive direction. If you would like to help support my work, please checkout “Fee Sweep” my eGuide to getting the lowest possible fees when accepting card payments. If you haven’t heard of “interchange” this advice will save you hundreds, even thousands, in processing fees.
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