NaturePay: Is It the Best Payment Processor for Your Dispensary?

We take our role in providing guidance and education regarding the card payment industry very seriously. At our own expense, we have vigorously defended our right to continue expose unethical and predatory practices in the industry, successfully defeating every attempt to silence us. However, fending off frivolous lawsuits is costly. To sustain these efforts, one of the ways we generate revenue is through affiliate partnerships with ethical providers. This means that some of our outgoing links connect business owners to trustworthy, low-cost payment processors, which is what most of our readers seek. We see this revenue channel as a win-win-win for everyone involved. Business owners find good processors, processors get good clients, and we are able to continue to provide a valuable service to the small business community. We also recommend and link to many services that do not compensate us. Our priority is to guide you to the best solutions for your needs, regardless of potential revenue. If you have questions, please feel free to contact us.

All mentions of rate and fee costs are estimations based on publicly available information and client feedback. Actual costs may vary based on a variety of factors unique to your business.

Naturepay

Rating
A
5/5
full starfull starfull starfull starfull star

Pros and Cons of Naturepay

Pros

Transparent fee structure
No hidden fees
No termination fees
Month-to-month contracts
Positive industry reputation

Cons

Higher transaction rates
Potential service limitations
Unclear equipment leasing
Potential compliance risks
No 24/7 support

Overview

In this review of NaturePay, we take a closer look at the company’s credit card processing services for the cannabis industry. Their offerings include point-of-sale systems, mobile payments, and e-commerce options designed to support dispensaries and other high-risk businesses. We’ll highlight which types of businesses may benefit most from these services. We’ll also review customer feedback to show common trends and concerns. In addition, we’ll cover pricing, contract terms, and what’s included. By the end, you’ll know whether NaturePay is the right payment processor for your dispensary or cannabis business.

About Naturepay

Screen Capture of Naturepay Homepage
Naturepay Homepage

Founded in 2015, Naturepay is a merchant account provider that specializes in processing credit card payments for legal marijuana businesses.

Products & Merchant Services

Payment Processing

Unlike most cannabis merchant services providers, Naturepay specifically claims that it can process credit card and debit card payments through a conventional merchant account in partnership with multiple U.S.-based banks. This is a remarkable claim due to the fact that Visa, MasterCard, and most national banks have gone on the record stating that they will not allow their networks to be used for marijuana transactions. Naturepay not only advertises cannabis merchant accounts, but it also has point-of-sale and e-commerce solutions available and can place CBD and paraphernalia sellers as well.

Customer Reviews & Sentiment

Minimal Complaints

Our search has revealed only one negative Naturepay review, which appears to unfairly label the company as a scam. The reviewer expressed dissatisfaction with Naturepay’s failure to respond to their application, interpreting it as potential data theft. While this lack of communication is unprofessional, it doesn’t necessarily indicate fraudulent behavior. It may instead suggest challenges such as an overworked staff or operational issues within Naturepay. If you’ve had experiences with Naturepay, please share your review in the comments below.

Naturepay Legal Standing

As of our investigation, there are no ongoing class-action lawsuits or FTC complaints against Naturepay. Clients dissatisfied with their experiences are encouraged to report their concerns to relevant supervisory organizations for further review.

Naturepay Customer Service Options

Given the absence of similar complaints, it’s reasonable to consider this incident as isolated. Naturepay provides a contact form on its website but does not display a dedicated phone number for customer support. While this falls short of the expectations for top-rated customer service providers, it’s not uncommon in the specialized high-risk payment processing market.

Industry Scores & User Ratings

Online Ratings Summary
PaymentPop5
BBB RatingN/A

PaymentPop Rating for Naturepay

Negative Feedback

There are no negative reviews published about Naturepay on the PaymentPop website.

Positive Feedback

Naturepay understood the unique needs of our business right away. Their team helped us navigate industry regulations, got us approved quickly, and set us up with a reliable payment system tailored to our space. It’s clear they specialize in serving businesses like ours.

No BBB Profile Available

The Better Business Bureau does not maintain a profile for Naturepay at this time. We therefore will not factor a BBB rating into this review.

Processing Rates & Fees

Month-to-Month Contract

Although a copy of the standard Naturepay contract is not readily available, the company promotes on its website a rate of 5.95% plus $0.30 per transaction for retail merchants. This pricing plan includes the absence of hidden fees, reserves, termination fees, and monthly fees, along with the flexibility of a month-to-month contract. While the processing rate may appear elevated, these terms, if accurately represented, are notably favorable. The specifics of how Naturepay arranges its merchant accounts or the financial institutions it partners with remain undisclosed. Notably, some statements from the company’s representatives hint at the possible requirement for merchants to agree to a non-disclosure agreement prior to engagement, complicating the ability to fully understand Naturepay’s service framework.

No Red Flags

In the absence of any negative commentary regarding Naturepay’s contract conditions across consumer platforms, the service’s transparency about its pricing, especially in the context of the cannabis industry, is noteworthy. The rate of 5.95% plus $0.30, while higher than some of the most competitive merchant account providers, aligns with industry norms for high-risk markets. Given the lack of disputing client feedback regarding the advertised contract terms, Naturepay is awarded an “A” rating under the current assessment.

Business owners are recommended to explore our list of the top merchant services for more options.

Employee Reviews & Sales Practices

Inside Sales Team

Naturepay appears to primarily market itself through conventional advertising and referral. The company maintains a small staff and does not seem to employ a large team of independently contracted sales agents. This compares favorably to our list of best credit card processors. Naturepay’s marketing is strictly focused on marijuana and marijuana-adjacent businesses, which both restricts its overall client pool and makes it attractive to businesses in its target industry. This means that cannabis businesses are very likely to seek Naturepay out on their own as they search for a reliable merchant account provider.

Naturepay Rate Quotes

Naturepay’s marketing copy makes some bold claims. The ability to process payments through a domestic bank requires either a close relationship with a bank employee who is willing to look the other way or the intentional miscoding of a business’ type. Both approaches are risky and unstable, so it’s rare to see a credit card processor openly advertise this service. Moreover, Naturepay openly lists a rate of 5.95% plus $0.30 per transaction for retail businesses, which is right around the amount that most industry experts say cannabis sellers should expect to pay. We have seen no Naturepay complaints that suggest that their advertising is misleading, and we have no reason to lower its score in this section. If you suspect that the company has misrepresented its pricing, you can double-check your monthly bill with a third-party statement audit.

Naturepay Competitors

Compare Naturepay to competitors that earned top marks.

Bottom Line

Naturepay is rated as a reliable credit card processing provider according to our criteria, though important unanswered questions remain about its services. If the claims made on Naturepay’s website are accurate, it stands as one of the most dependable options for marijuana businesses that we’ve encountered. However, limited client feedback—either positive or negative—makes it challenging to fully assess the company’s offerings.

Marijuana businesses, and those dealing with marijuana-adjacent products, should thoroughly investigate a wide range of high-risk specialists to identify the solution that best suits their specific needs. This due diligence will help them secure a payment processing partner capable of navigating the unique challenges of their industry while offering transparent pricing, reliable support, and tailored solutions.

Read Actual User Reviews

All user reviews have been moved to our partner, PaymentPop.com

Contact Naturepay

Contact & Customer Support
PresidentJim Lange
Vice PresidentJustin Cummings
Headquarters5614 Alora Loop, Anchorage, Alaska 99504
Customer Service(907) 727-3556
Additional Support ChannelsOnline Contact Form
Websitenaturepay.net