Card Cutters Overview

An Agent of Allied Irish Bank

Founded in June 2009, Card Cutters is a merchant account provider that claims to serve over 3,000 retail, mobile, and e-commerce merchants in the UK and EU. Card Cutters is an agent of Allied Irish Bank (AIB) and likely uses it as its acquiring bank.

Card Cutters Review Table of Contents

Paul Edwards is the director of Card Cutters. The company lists a UK office at 38 Potter St, Worksop S80 2AQ, UK as well as an Ireland based office at Coliemore House, Coliemore Road, Dalkey, Co Dublin.

Card Cutters Review Table of Contents

  • Costs & Contract: Full documentation is unavailable, but Card Cutters seems to offer standard pricing and contract terms for the UK. The company also provides a MOTO and e-commerce gateway through Global Payments.
  • Complaints & Service: Card Cutters has received a large number of positive testimonials and fewer than 10 negative reviews.
  • BBB Rating: Card Cutters does not have a profile with the Better Business Bureau at this time.
  • Sales & Marketing: Card Cutters appears to hire independent sales agents but has not received any complaints about its sales tactics.
  • Rates & Fees: How Merchants Got The Best Rates With Card Cutters
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Products & Services Offered

Types of Businesses Served

  • Retail
  • Mobile
  • E-commerce

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Card Cutters Rates, Fees, and Costs

Key Points

Swiped Rate 1.00% - 4.99%
Keyed-in Rate 1.00% - 4.99%
Virtual Terminal Rate £0.12/€0.12 - £0.15/€0.15 Per Transaction
Payment Gateway Fee £15/€15 - £25/€25 Per Month
Early Termination Fee Undisclosed
PCI Compliance Fee Undisclosed
Equipment Lease Terms £9.99 or £24.99 Per Month

18-Month Contract

We are currently able to find only scattered details about the standard Card Cutters contract. The company claims to offer interchange-plus pricing but previously advertised a rate of 0.9% on its homepage with no further explanation. It also states that it does not charge setup fees or authorization fees.

Virtual Terminal and Payment Gateway Pricing

In addition to its storefront payment processing services, Card Cutters also dedicates a portion of its website that advertises its virtual terminal and payment gateway services. Since the time of our last review, Card Cutters has revised its e-commerce offering by partnering with Global Payments. The company now offers 2 different e-commerce platforms, one which strictly provides a virtual terminal for MOTO accounts and another more comprehensive option for online payments.

The virtual terminal alone costs £15 or €15 per month depending on the native currency of the merchant. The first 100 transactions through the virtual terminal do not assess any added fees, however, any additional transactions are charged £0.15or €0.15 thereafter.

Merchants seeking more comprehensive e-commerce services that facilitate both MOTO and online payments can select the Cart Cutters Ecommerce Inc. E-Terminal Plan. This plan costs £25 or €25 per month and provides a higher volume of 350 transactions without any added fees. Additional transactions are charged £0.12 or €0.12 thereafter.

Competitive Pricing

In general, Card Cutters’s contract terms seem fairly standard for the UK, although whether or not it charges an early termination fee will determine whether it can compete with the cheapest merchant accounts. As of this review, we are unable to find any information about a possible cancellation fee from Card Cutters. We are also able to find only one complaint about its contract terms or pricing, which has resulted in an “A” for this category. If you have any knowledge of the standard Card Cutters contract (including any monthly minimum fees or early termination fees), please share that information in the comment section below this review.

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Response from Card Cutters

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Card Cutters Complaints & Customer Reviews

Key Points

Total Online Complaints <10
Live Customer Support Yes
Most Common Complaint N/A

Low Complaint Total

As noted above, we are currently able to locate only 2 negative Card Cutters reviews, and neither review accuses the company of being a ripoff or a scam. One reviewer states that they found themselves locked in a four-year contract with Card Cutters, although they do not specify any details beyond this.

Card Cutters currently maintains a 9.8 out of 10 rating on Trustpilot UK based on 246 reviews, with only 1 of the review being negative. However, we are not inclined to factor a Trustpilot score heavily into our overall ratings due to their policy of allowing companies to purchase limited control of their profiles. All other third-party review sites offer similar praise for Card Cutters, but we cannot give weight to these reviews because they are not transparent about their methodology.

Card Cutters Lawsuits

We have not found any outstanding class-action lawsuits or FTC complaints filed against Card Cutters. Dissatisfied merchants who wish to pursue a non-litigious course of action against the company should consider reporting it to the relevant supervisory organizations.

Card Cutters Customer Support Options

Even though it is difficult to determine the veracity of most positive Card Cutters reviews, it is clear that the company has attracted a very low number of complaints. We therefore assign it an “A” in this section. Card Cutters offers UK-based phone support during business hours as well as email customer support, which are our basic expectations of top-rated merchant accounts for great customer service.

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Response from Card Cutters

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Card Cutters BBB Rating Summary

The Better Business Bureau does not maintain a profile for Card Cutters at this time. We therefore will not factor a BBB rating into this review.

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Response from Card Cutters

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Truth In Marketing & Advertising

Key Points

Employs Independent Resellers Yes
Advertises Deceptive Rates No
Discloses All Important Terms No

Outside Sales Team

Card Cutters appears to rely primarily on independent sales representatives and traditional advertising to market its services. The use of independent agents is commonly tied to high complaint rates within the credit card processing industry, but Card Cutters appears to defy this trend. We are currently unable to locate any Card Cutters complaints that mention deceptive tactics by the company’s sales team. In addition, Card Cutters has been promoting interchange-plus pricing, the most transparent pricing model available, since January 2015.

Confusing Rate Quotes

Despite its commitment to interchange-plus pricing, the Card Cutters homepage advertised “Credit card rates only 0.9%” at the time of an earlier update. It’s unclear whether this was a flat rate quote or the company’s standard markup over interchange, but there was no further explanation of this quote. We consider this type of rate quoting to be deceptive because it could give merchants an unrealistic expectation of the rates they will pay. It’s likely that Card Cutters offers some pricing model involving this 0.9% figure, but merchants should never expect to receive an effective rate of 0.9%. The company has since removed this quote from its website, but you can ensure that other rates aren’t lurking in your contract with a third-party statement audit.

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Response from Card Cutters

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Card Cutters Marketing Example

Card Cutters Logo

Our Opinion of Card Cutters

Solid Option for UK Businesses

Card Cutters rates as a reliable all-purpose merchant services provider for UK businesses. It is difficult to sort through all of the company’s sales copy and positive testimonials, but the general absence of Card Cutters complaints has ensured a high rating for the company at this time. We will continue to monitor merchant feedback about Card Cutters and adjust our rating as necessary. Merchants who are interested in a low-cost alternative to Card Cutters may be better served by a UK mobile credit card processor.

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Why I'm Qualified to Write About Credit Card Processing and Merchant Account Services

I'm a former credit card processing sales director who left the industry because I didn't like how it takes advantage of small business owners. It feeds like a leech on businesses and thrives by imposing fees that are nearly impossible to comprehend. Seeing a need for change, I left and built this website help business owners better understand the industry, research merchant services providers, and get refunds of excessive merchant account fees. My experience of working "behind the curtain" in the industry, and using that knowledge for good, has resulted in millions of dollars returned to hard-working small business owners as well as enterprise-level companies.

From the time that I starting working in the merchant services industry to when I left to create this website, I've been on the pulse of payments for nearly 15 years. It didn't seem fair to keep this "insider" knowledge to myself. To lift the fog, I've reviewed hundreds of companies, read thousands of user reviews, and learned the pricing tricks of every provider. If you have questions about credit card processing, you can find the answers on this website.

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