Overview

Founded in 2012, MagicPay (magicpay.com) is a Boca Raton, Florida-based merchant account provider that serves both standard and high-risk business types. The company is a reseller of SwitchPay, but it is also partnered with other processors in order to serve its high risk accounts. MagicPay is headquartered at 131 NW 13th St, Suite 36, Boca Raton, Florida 33432, and does not disclose the identity of its acquiring bank. Rami Levi is the founder and CEO of MagicPay.

Key Points

  • Sales & Marketing: MagicPay does not appear to hire independent sales agents and has not received any complaints about its sales practices.
  • Costs & Contract: MagicPay offers a month-to-month contract through Switch Commerce with no early termination fee.
  • Complaints & Service: MagicPay has received fewer than 10 public complaints.
  • BBB Rating: MagicPay does not have a profile with the Better Business Bureau at this time.
  • Rates & Fees: How Merchants Got The Best Rates With MagicPay

MagicPay Products and Services

Industries

  • Retail
  • Mobile
  • E-commerce
  • High risk
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Sales & Marketing

Key Points - Sales & Marketing

Employs Independent Resellers No
Advertises Deceptive Rates No
Discloses All Important Terms Yes

MagicPay appears to market its services via an internal sales team and traditional advertising. There is no evidence at this time that the company utilizes independently contracted sales agents, and we cannot find any MagicPay complaints that mention deceptive contact by the company’s sales team. The MagicPay website quotes a number of different per-transaction rates under the company’s interchange-plus and tiered pricing plans, and it appears that these rates are transparently listed. Given the company’s straightforward pricing and clean complaint record, we have assigned it an “A” in this category.

MagicPay Marketing Example

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Costs & Contract

Key Points - Costs & Contract

Swiped Rate Variable
Keyed-in Rate Variable
Early Termination Fee None
PCI Compliance Fee Variable
Equipment Lease Terms Variable

The standard MagicPay contract (available here) is a month-to-month agreement through Switch Commerce that can be cancelled at any time without an early termination fee. The company’s pricing depends on whether a merchant opens a mobile account, a retail account, an all-in-one POS account, an internet account, or an offshore/high risk account.

Mobile MagicPay merchants can choose either the “Starter” or the “Premier” plan. The Starter plan costs $10 per month and charges a rate of interchange plus 1% plus $0.10 per transaction. The Premier plan costs $20 per month but offers a lower rate of interchange plus 0.5% plus $0.05 per transaction. MagicPay states that the Starter plan is best for merchants processing under $3,000 per month, while the Premier plan will be better suited for merchants processing more than $3,000 per month.

Retail merchants who sign up though MagicPay can choose the PC & iPad POS plan, the retail terminal plan, or the wireless terminal plan. Merchants who choose the PC & iPad POS plan will accept credit cards at their businesses using secure software that runs on a PC or iPad. This plan costs $10 per month and charges interchange plus 0.5% and $0.05 per transaction. The retail terminal plan offers merchants a conventional countertop credit card terminal and costs $20 per month as well as interchange plus 0.5% and $0.05 per transaction. The wireless terminal plan costs $30 per month and charges a slightly higher per-transaction fee of interchange plus 0.5% and $0.10. Retail merchants may also opt for tiered per-transaction pricing of 1.69% plus $0.20 (swiped qualified), 2.39% + $0.20 (swiped mid-qualified), or 3.49% + $0.20 (keyed qualified, keyed mid-qualified, or both swiped and keyed non-qualified). Merchants are generally advised to choose interchange-plus pricing because it is the most transparent model available.

E-commerce merchants with MagicPay can choose the “VirtualPay” plan or the “VirtualPay PRO” plan. The VirtualPay plan costs $15 per month an charges a per-transaction rate of 2.2% plus $0.30 (qualified and mid-qualified) and 3.2% plus $0.30 (non-qualified). The VirtualPay PRO plan costs $30 per month but offers a lower per-transaction rate of interchange plus 0.75% plus $0.20.

Offshore and high risk merchants will receive custom pricing that, as a general rule, will be more expensive than the company’s standard-risk accounts. MagicPay does not mention whether it charges a PCI compliance fee on any of these pricing plans, but it may include PCI compliance in its monthly fees for each plan. Considering MagicPay’s month-to-month agreements with broad pricing flexibility, we have given the company an “A” in this category.

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Complaints & Service

Key Points - Complaints & Service

Total Online Complaints <10
Live Customer Support Yes
Most Common Complaint N/A

As noted above, we are unable to locate any negative MagicPay reviews at this time, which is a strong indicator that the company is not a scam or a ripoff. This clean complaint record may be due to excellent pricing and service provided by MagicPay, or it may be that the company has yet to grow its merchant base to a size that would generate widespread complaints. It’s also possible that come complaints intended for MagicPay are instead filed against Switch Commerce. We have no reason to believe that this is happening, so we’ve given MagicPay an “A” in this section for the time being. MagicPay offers 24/7 customer support by phone to its merchants.

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BBB

The Better Business Bureau does not maintain a profile for MagicPay at this time. We therefore will not factor a BBB rating into this review.

MagicPay Logo

MagicPay Bottom Line

MagicPay rates as a reliable merchant services provider according to all available information. The company is not showing any merchant complaints and appears to offer transparent, competitive contract terms. Our rating for MagicPay may be subject to change once the BBB establishes a profile for the company.

Hi, I’m Phillip and I’m disgusted by the state of credit card processing in the U.S. and abroad. I believe that the industry has been overrun by people who engage in fraud and deception in order to steal money from hard working business owners. I’ve made it my mission to expose the companies and individuals who engage in predatory marketing, pricing, and contracts, or just provide terrible service. Along with uncovering the bad guys, I’ve also discovered the good guys who do stand out from the status quo. CPO is a website where you will find ratings and reviews of these companies along with advice on how to save money and which service providers consider. Together we can move the industry in a positive direction. If you would like to help support my work, please checkout “Fee Sweep” my eGuide to getting the lowest possible fees when accepting card payments. If you haven’t heard of “interchange” this advice will save you hundreds, even thousands, in processing fees.

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