Launched in 2013, Selz (selz.com) is a merchant account provider that offers e-commerce solutions for businesses and bloggers. Selz offers a wide range of easily integrated online payment options, including online storefronts, a WordPress plugin, “Buy Now” buttons, and social media advertising. Selz offers its own payment processing solution, Selz Pay, through a partnership with Stripe, but it also allows users to integrate payment gateways from PayPal or 2Checkout. Martin Rushe is the CEO and founder of Selz, which is headquartered at 524 Union St, San Francisco, California 94133.
Selz Products and Services
- Debit and credit card processing
- Online payment gateway
- Online shopping cart
- Online store builder
- WordPress plugin
- Sales and marketing tools
- Digital goods
Sales & Marketing
Key Points - Sales & Marketing
|Employs Independent Resellers||No|
|Advertises Deceptive Rates||No|
|Discloses All Important Terms||Yes|
Selz Marketing Example
Costs & Contract
Key Points - Costs & Contract
|Keyed-in Rate||2.9% + $0.30 To 4.9% + $0.30|
|Early Termination Fee||None|
|PCI Compliance Fee||None|
|Equipment Lease Terms||None|
Selz offers four pricing plans for users: Free, Starter, Plus, and Pro. The Free plan charges no monthly fee, a transaction fee of 2%, and a payment processing fee of 2.9% plus $0.30. It includes five items for sale, unlimited bandwidth, buy buttons, analytics, customer management, a Facebook store, discount codes, digital file delivery, a responsive website, global tax settings (U.S. and EU VAT only), and fraud protection. The Starter plan costs $12.99 per month with a 2% transaction fee and a payment processing fee of 2.9% plus $0.30. It includes all of the features of the Free plan plus unlimited items for sale, customizable design, themes, and additional blogs or pages. The Plus plan costs $19.99 per month with a 1% transaction fee and a payment processing fee of 2.9% plus $0.30. It includes all of the features of the Starter plan plus abandoned cart recovery, a fully featured shopping cart, a custom domain, PayPal integration, priority support, custom checkout fields, and advanced shipping rules. The Pro plan costs $26.99 per month with no transaction fee and a payment processing fee of 2.9% plus $0.30. It includes all of the aforementioned features plus custom receipts, tax invoicing, and license keys. Selz offers month-to-month contracts with no early termination fees.
These plans come at a lower monthly cost than those offered by competitors like Shopify, but they also come with a drastic reduction in features and higher transaction fees. The Free plan only allows merchants to sell five total items, so it’s essentially a set of “Buy Now” buttons. Very small merchants and bloggers with limited product lineups and minimal traffic should be able to operate on the Starter plan, but they will still pay 4.9% plus $0.30 per transaction and lack features like a shopping cart or a custom domain. Most merchants will need to at least opt for the Plus plan, but they will still be paying 3.9% plus $0.30 on all transactions, which is higher than industry averages. Merchants who are willing to pay $26.99 per month for the Pro plan, however, will be paying market rates for a set of features that will serve most small to midsize e-commerce merchants.
In general, Selz’s pricing is simple and flexible, and its month-to-month contract and 14-day trial make it a low-risk option for merchants to consider. However, Selz is primarily a good fit for smaller e-commerce merchants who do not anticipate rapid growth and for existing business websites that wish to add an e-commerce function. Midsize and high-volume online sellers may find that Selz lacks the features that they require, despite the competitive pricing on its Pro plan.
Complaints & Service
Key Points - Complaints & Service
|Total Online Complaints||<10|
|Live Customer Support||No|
|Most Common Complaint||N/A|
We are currently able to locate a handful of negative Selz reviews, one of which accuses the company of being a scam or a ripoff. This review describes an extreme case in which Selz (or, more likely, Stripe, PayPal, or 2Checkout) held $6,000 of the merchant’s money. It is highly probable that the merchant in this case had their funds held due to high risk or prohibited sales activity. The one other issue cited by the merchant (and the primary factor cited by other complainants) is unresponsive or unreachable customer service from Selz. Selz conducts all customer support via email, which may be unacceptable for high-volume merchants or merchants who are most active during the weekend. Although this policy hasn’t generated as many complaints for Selz as it has for Square and Stripe, it is still a drawback that merchants need to be aware of before opening an account.
The Better Business Bureau does not maintain a profile for Selz at this time. We therefore will not factor a BBB rating into this review.
About Phillip Parker
Hi, I’m Phillip and I’m disgusted by the state of credit card processing in the U.S. and abroad. I believe that the industry has been overrun by people who engage in fraud and deception in order to steal money from hard working business owners. I’ve made it my mission to expose the companies and individuals who engage in predatory marketing, pricing, and contracts, or just provide terrible service. Along with uncovering the bad guys, I’ve also discovered the good guys who do stand out from the status quo. CPO is a website where you will find ratings and reviews of these companies along with advice on how to save money and which service providers consider. Together we can move the industry in a positive direction. If you would like to help support my work, please checkout “Fee Sweep” my eGuide to getting the lowest possible fees when accepting card payments. If you haven’t heard of “interchange” this advice will save you hundreds, even thousands, in processing fees.Schedule a Consultation with Phillip
Related: Phillip’s Top All-Purpose Merchant Account Picks
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