Wholesale Banc Overview

First activated in late 2015, Wholesale Banc is a merchant account provider based in Texas and Illinois that is currently operated by former executives of Datalink Bankcard Services. Wholesale Banc also appears to operate under the names Challas Group (challasgroup.com) and Bankcard Analytics, although the three brands might be used interchangeably. Wholesale Banc appears to be used as an alternate name for Challas Group more often than vice-versa, but the two companies have almost identical websites and physical locations. Most of Wholesale Banc’s employees appear to have departed Datalink Bankcard in June or July 2014, which is about a year before the Wholesale Banc website first appeared. An incomplete list of these employees, as well as their current and former positions, can be found below:

  • Walter Ranstrom – Chief Operations Officer at Challas Group (former director of sales at Datalink)
  • Garry Garmash – President at Challas Group (former vice president of Datalink)
  • Daniel Avalos – Chief Technology Officer at Challas Group (former help desk tech at Datalink)
  • Ryan Miller – Director of Recruiting at Challas Group (former corporate recruiter for Main Street Processing and Datalink)
  • Jennifer Marcano – Escalated Audits Manager at Challas Group (former national account manager at Datalink)

Wholesale Banc Ownership

Dmitry Faybysh has been the CEO and founder of Bankcard Analytics since mid-2014, but we are unable to verify whether he was connected to Datalink Bankcard Services prior to 2014. We are also unable to determine at this time whether Wholesale Banc is actively affiliated with other Datalink Bankcard Services DBAs, such as Tier 1 Processing and Main Street Processing, but there is strong reason to believe that it operates in a similar fashion to these poorly rated providers on CPO.

Wholesale Banc Location

Challas Group and Wholesale Banc are registered ISOs of Wells Fargo Bank, N.A., Concord, California. As of this review, the Better Business Bureau lists the Wholesale Banc headquarters as 3149 Dundee Road, Northbrook, IL 60062. However, a Google search for Wholesale Banc lists this address as “permanently closed”. Our previous update found Challas Group, Wholesale Banc, and Bankcard Analytics had headquarters located at 2720 Dundee Rd. Ste 200, Northbrook, Illinois 60062, and 1251 S. Sherman St. Ste 101, Richardson, Texas 75081. It should be noted that the Richardson, Texas, address is not far from Datalink Bankcard’s headquarters at 3505 Token Dr, Richardson, Texas 75082.

Potentially Out of Business

Along with the Google listing for the Wholesale Banc address stating that the location is permanently closed, the Wholesale Banc website is no longer functioning. This may indicate that Wholesale Banc is no longer operating. However, considering the many names this provider appears to operate under, this does not necessarily mean that the structure of Wholesale Banc is not operating in some other form.

Customer Reviews & Sentiment

Moderate Complaint Total

We are currently able to locate more than 30 negative Wholesale Banc reviews, many of which outright accuse the company of being a ripoff or a scam. Some reviews also mention Challas Group, although hardly any of them mention Bankcard Analytics. Nearly all complaints are sales related, as they describe unwanted phone calls, misrepresented fees, slamming, nondisclosure of contract terms, and aggressive or unprofessional conduct. Some complaints also mention poor customer service and unsavory contract terms, and still, others have been posted by employees who describe an unethical office environment. These complaints are consistent with complaints that we have found for Datalink Bankcard and its related businesses, and we see no evidence to suggest that merchants can expect a quality customer service experience from Wholesale Banc.

Wholesale Banc Lawsuits

We have not found any outstanding class-action lawsuits or FTC complaints filed against Wholesale Banc. Dissatisfied merchants who wish to pursue a non-litigious course of action against the company should consider reporting it to the relevant supervisory organizations.

Wholesale Banc Customer Support Options

Wholesale Banc provides an email address and contact form on its website, but these appear to be channels devoted primarily to sales inquiries rather than customer support. As of this review, Wholesale Banc has removed its phone number from its website. This falls well short of the level of service offered by top-rated payment processors for great customer service.

Client Satisfaction Ratings

Online Ratings Summary
Product & Service Complaints0
Billing & Collection Complaints6
Advertising & Sales Complaints6
Guarantee & Warranty Complaints0
Delivery Complaints0

Note: We have adjusted this company’s BBB rating according to our own standards. To better understand why we adjust BBB ratings, please see our Rating Criteria.

Multiple BBB Profiles

The Better Business Bureau currently maintains one profile for Wholesale Banc and two separate profiles for Challas Group. Challas Group Illinois has an “A+” rating with the BBB, Challas Group Texas has an “A-” rating with the BBB, and Wholesale Banc has an “A” rating. For the sake of simplicity, we have combined complaint totals across all of the company’s BBB profiles.

More than 10 Complaints

Through the Challas Group BBB pages, Wholesale Banc has received 12 total complaints, with 6 related to advertising or sales issues and 6 having to do with billing or collection. Only 1 of these 12 complaints was resolved by the company to the satisfaction of the merchant. The remaining 11 were resolved to the dissatisfaction of the merchant or received no final response. 

What Merchants Say

Challas Group has also received 11 negative informal reviews through the BBB. One recent review calls Challas Group a scam:

ITS A SCAM! THEY ARE LIARS. DO NOT GIVE THEM ANY OF YOUR INFORMATION.

Given the company’s troubling complaint history this review may have merit. Merchants stuck in a similar situation can benefit from reporting suspicious activity to the relevant supervisory organizations.

A “C” Performance

Given the company’s previous complaint total and the claims of deceptive, if not fraudulent, sales practices in previous reviews, we have adjusted the BBB’s rating to a “C” at this time.

Card Processing Rates & Fees

“Program Fee” Pricing

Wholesale Banc does not disclose its contract terms or pricing on any of its websites, but we can determine some details from merchant complaints. Merchants state that Wholesale Banc promotes a rate “program” that guarantees rock-bottom rates on transactions in exchange for merchants signing a long-term equipment lease well in excess of the purchase price of the equipment. This pricing scheme is popular among providers that engage in slamming because it enables them to entice merchants with huge savings on rates without explaining that merchants will massively overpay for processing equipment. In addition, this plan often does not clearly explain to merchants that only debit transactions will qualify for the extremely low rates, while credit card transactions will process at a much higher rate.

Long-Term Equipment Leases

We have seen a few complaints from Wholesale Banc merchants who state that their overall costs were higher after switching to Wholesale Banc than they were through their previous provider. Some complaints mention that Wholesale Banc signed them up for terminal leases through Northern Leasing Systems, which is notorious for providing expensive, non-cancellable, four-year equipment leases.

Not Competitively Priced

While we do not have specific contractual language for Wholesale Banc contracts besides an early termination fee of $500, it appears that the company’s pricing is nowhere near the competitive rates offered by the cheapest merchant accounts. Moreover, the methods that Wholesale Banc uses to sell these contracts to merchants fall short of what we consider appropriate disclosure, so we do not advise any merchants to sign a contract with Wholesale Banc at this time. If you have any knowledge of the company’s contract terms (including any early termination fees or PCI compliance fees), please share it in the comment section below this review.

Bottom Line

A Subpar Payment Processing Option

Wholesale Banc rates as a substandard merchant services provider according to all available information. The company is heavily staffed by former Datalink Bankcard Services employees, and Datalink Bankcard and its affiliated businesses have never scored well according to our rating criteria. Wholesale Banc and its DBAs have received complaints from merchants that describe highly unethical sales conduct as well as substandard contract terms, and we do not recommend this company when compared to top-rated credit card processors. It should be noted that Wholesale Banc could potentially be misspelled as “Wholesale Bank” in searches.

Wholesale Banc Rating

D
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