Intuit Merchant Services (payments.intuit.com), also known as Innovative Merchant Solutions and QuickBooks Payments, is a merchant account provider based in Mountain View, California. Intuit first entered the merchant services industry in order to package credit card processing services with its QuickBooks accounting software. To make this easier, the company established a partnership with Innovative Merchant Solutions. In 2003, Intuit acquired Innovative Merchant Solutions and continued to operate the company under the Innovative name instead of rebranding it. Although the company’s advertising copy and products still bear the Innovative brand in some rare cases, Intuit no longer maintains a separate website for Innovative Merchant Solutions and appears to have absorbed all Innovative services into the Intuit brand name. For the purposes of this review, we will refer to the company as Intuit Merchant Services.
Most merchants learn about Intuit Merchant Services through QuickBooks, a small business accounting software program developed by the company. Intuit has done a great job of packaging its credit card processing service into QuickBooks. The integration makes it very easy for merchants to seamlessly charge cards and track the sales in essentially one step. In fact, this reviewer has found that many merchants will accept higher processing rates with Intuit (rather than switch processors) to keep the easy, integrated accounting functionality. QuickBooks also has a popular mobile credit card processing service (formerly called GoPayment). The company uses First Data as its processor, but handles its customer service and operations in-house. The president and CEO of Intuit is Brad Smith.